Archive for the ‘Events’ Category

A sultry makeup look for NYE

New Year’s Eve is a time to reflect on the past year and plan for the New Year.  It’s also the time to look your best, right?

The sultry look is still the HOTTEST and most asked about ‘How to’ look.  The best part about it is the ability to go from soft to bold all by layering.  Femme Couture offers all that and more to complete this look.

Steps to achieve: (Remember it is all about layering to be as sultry as you want!)

  1. On the brow bone apply brow highlighting pencil smudging with your finger.
  2. Apply Pearl eye shadow  on entire lid and about ¾ the way up.
  3. To intensify, apply Black Diamond  to the crease (layer for a bolder look).
  4. Use finger to smooth and blend shadow.
  5. Line upper lash line with Jet Felt-Tipped liquid liner .  Apply in one smooth stroke moving from inner to outer corner of the eyelid ending with an upward cat tail.
  6. For staying power and more definition sweep Black Diamond eye shadow across liner.  This creates the smoky look.
  7. For an extreme bold look, use Opulent Onyx eyeliner to line underneath the eye beginning from outside corner moving toward the inner. Or, for a softer sultry look, using an eyeliner brush apply Black Diamond eye shadow underneath the eye.  Use your finger to blend and soften.
  8. Finish the look by adding Midnight Black Monster XXL mascara  to lashes to create monstrous volume.

Whatever your New Year’s Eve destination, send out 2013 looking your HOTTEST!

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Sally Beauty Holdings celebrates partnership with Susan G. Komen™

The line stretching out the door of the employee café at Sally Beauty Holdings world headquarters in Denton, Texas was filled with energized employees decked out in myriad shades of pink.  The occasion was a building-wide celebration of the successful and continuing partnership between Sally Beauty Holdings and Susan G. Komen for the Cure®.  Last year, Sally Beauty Holdings raised over $1.3 million for Susan G. Komen™ through a combination of the sales of Komen branded product and donations from our customers. This year, we plan to meet and surpass that goal. In honor of the occasion our company was hosting a free lunch for all of its employees. 

When the café tables were full of employees with their lunches of chicken fried steak or grilled chicken with all the trimmings, Gary Winterhalter, Chairman, President and CEO of Sally Beauty Holdings, stepped up to the microphone to make the exciting announcement that beginning January 2013, Sally Beauty Holdings will be the covering the cost of all our employees across the US and Puerto Rico to enter any of the 135 Susan G. Komen races to be held next year.  Also, Sally Beauty Holdings will again be the presenting sponsor for the local race here in our home town of Denton.

We would like to invite everyone to join us in supporting Susan G. Komen for the Cure® by participating in the Komen Denton Race for the Cure® or any of the other 135 races across the U.S. held each year – go to www.komen.org to find one closest to you .  You can also contribute to Komen by dropping money in the Susan G. Komen canister by the register in all of Sally Beauty’s more than 2,700 stores in the U.S. and Canada.

Here are some pictures from the event:

Susan G. Komen Kickoff Lunch

The line stretching out the door of the employee café at Sally Beauty Holdings world headquarters in Denton, Texas was filled with energized employees decked out in myriad shades of pink.  The occasion was a building-wide celebration of the new partnership between Sally Beauty Holdings and Susan G. Komen for the Cure®.  And in honor of the occasion our company was hosting a free lunch for all of its employees.  As a way to encourage our  employees to show their commitment to Komen,  if you made a donation to Komen you received a raffle ticket to win a basket full of beauty products from Sally Beauty.    

When the  café tables were full of employees with their lunches of chicken fried steak or grilled chicken with all the trimmings, Gary Winterhalter, President and CEO of Sally Beauty Holdings, stepped up to the microphone to make an exciting announcement that Sally Beauty Holdings will be the presenting sponsor for the inaugural Susan G. Komen Race for the Cure in Denton, Texas. Then Mary Frances Hoover, Executive Director of North Texas Affiliate of Susan G. Komen Race for the Cure® filled the audience in on all of the volunteer opportunities available on race day September 24, 2011.  

We would like to invite everyone to join us in supporting Susan G. Komen for the Cure® by participating in the Komen Denton Race for the Cure® or any of the other 125 races across the U.S. held each year – go to www.komen.org to find one closest to you .  You can also contribute to Komen by dropping money in the Susan G. Komen canister by the register in all of Sally Beauty’s more than 2,500 stores in the U.S.

Here are some pictures from the event:

Femme Couture Perfect Arch Brow Highlighter by FEMME
product FC PERFECT ARCH BROW HIGHLIGHTER
Femme Couture Eternal Color Intense Silky Shadow Pearl by FEMME
product FC EC INTENSE SILKY SHADOW- PEARL
Femme Couture Eternal Color Intense Silky Shadow Black Diamond by FEMME
product FC EC INTENSE SILKY SHADOW-BLKDIMND
Femme Couture Eternal Color Felt Tipped Jet Eyeliner by FEMME
product FC EC FELT TIPPED EYELINER-JET
Monster Lash XXL Midnight Black by FEMME
product FC MONSTER LASH XXL MIDNIGHT BLACK