Mid-summer is just about the time when we start to crave the new—-a new outfit, a new nail shade and a new hair color. So, if you’re blonde, you might start thinking about going a little darker as we move toward fall, and if you’re a brunette, you might want to opt for a spicier or richer shade.

It just so happens that the new Mochas from Ion Color Brilliance answer both of these desires. The collection includes five shades, all with hints of warm spice and exotic reds and golds. If you are a summer blonde (level 8), the Light Gold Mahogany Blonde provides the perfect update.  Medium browns (level 4) will love a rich upgrade from Medium Gold Mahogany Brown.

But fabulous color isn’t the only reason to try this new collection. Ion Mochas have a new PPD-free formula, enriched with exotic Pequi and Argan oils—the hottest ingredients in hair care—to help strengthen hair as they protect the color for greater longevity. As with all Ion hair color, you’ll love the silky texture and lustrous shine. 

Salon pros are already giving this new collection rave reviews, so check it out!