What’s that crazy-looking thing in the Sally Beauty sales flier?
It’s called a QR code. Smartphone users consider them the newest, greatest, grandest thing.
QR stands for Quick Response, and the codes are showing up everywhere. It’s a super quick link to additional information, like a video, a website, or phone numbers and addresses.
It’s so easy! No more typing www this or www that, no more needing to feed numbers into the keypad.
Sally Beauty uses QR codes in different advertising pieces to provide you with links to such cool things as:
Ion Keratin Smooth Solutions
QR codes are also showing up on signs in our stores to give you product demonstrations. You can watch the demonstrations while you’re in the store or refer to them later.
This technology is popular, but it isn’t exactly new. QR codes were around long before smartphones ever showed up. They were first used almost 20 years ago in Japan, in automobile factories, to keep track of car parts during the manufacturing process.
It’s easy to join the fun! Download the QR code reader app, then point your phone’s camera at the QR code. Zap! The code will take your screen to the special place reserved for that unique code.
Here’s another QR code, to something that always makes me laugh. Grab your smartphone and take a look!