NEW Blond Brilliance Products

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I am so excited to reintroduce the new and improved Blond Brilliance!  They reformulated and repackaged the Blond Brilliance Highlighting Kit  and UV Lightener , as well as added some new and exciting products to the line, which I’ll get to soon!

But first, a little about the Blond Brilliance line. It features the next generation in lightening technology and revolutionary care.  The formulas contain a luxurious mix of cocoa seed butter, mango seed butter, sunflower seed oil, papaya extracts, and acai extracts that help moisturize, soften, smooth, nourish, and condition the hair during the chemical process.

So now the new additions!  They are a Heat Activated Lightener that can highlight the hair in minutes with use of your flat iron, a speedy Express 9 level lightener for lightning fast lifting, an Ombre Kit to achieve this stylish look with ease, Crème Oil Infusion Developers in 5 , 15 , 25 and 35  Volumes, and a gorgeous mix of toners and lathering/conditioning toners to keep those blondes looking brilliant!

With summer right around the corner I know you’ll want to check out The Ultimate Blond Experience – Blond Brilliance!


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The Miracle of Coconut Oil

coconutEverywhere I turn, it seems I’m finding more and more buzz about Coconut Oil, and it’s über benefits.  I’ve always thought about coconut oil more in line with cooking than with beauty, but I’ve discovered that it’s actually far more beneficial than just making vegan chocolate cakes!  Proclaim™ has an awesome coconut line containing an anti-breakage shampoo and conditioner , a Coconut & Macadamia Nut Oil Lotion , and even 100% PURE Coconut Oil .  This covers all bases!  Below is my personal breakdown of coconut information I’ve unearthed, and why I have become a true believer:

HAIR: Coconut oil in incredibly moisturizing.  It helps fight against hair breakage and damage by improving the health of your hair cuticle AND your scalp.  Additionally, coconut oil is incredibly rich in Vitamin E, Vitamin K, and Iron.  These nutrients are essential to improve hair’s luster and softness.  Using the Pure Coconut Oil as a deep treatment is the best way to deliver these nutrients in their purest form, but for every day washing, I love to use the Proclaim Coconut Oil Anti-Breakage Shampoo and Conditioner.  My hair has been overly-processed, and I was distressed to find more and more hair breaking and coming out when I washed.  Thanks to my newest treasures, my hair is healthier and shinier than it has ever been.

SKIN: Once again – this stuff is incredibly moisturizing.  Like a lot of people, I get dry, rough patches of skin on my knees and elbows.  The Proclaim 100% Pure Coconut Oil instantly moisturizes and softens the skin.  Think oil would be too greasy to slather on your skin?  Think again!  The oil almost melts into your skin, leaving you with a soft, silky feeling.  I would be lost without it!  There’s not much of a smell to the pure oil, so for a good, scented lotion, I would use Proclaim Coconut & Macadamia Nut Oil Lotion.  It smells incredible, and does a great job soothing dry skin.

There are tons of uses and benefits to coconut oil.  Have you jumped on this fabulous trend?  If so, we’d love to hear YOUR favorite uses for coconut oil!





FingerPaints Pastel Rain April 2014 Collection

FingerPaints Pastel Rain Collection is a LIMITED EDITION customizable collection of pastel shades and glitters with an iridescent twist! Inspired by spring showers, decorate your nails with floral colored glitters and rainbow sparkle that reflects light like raindrops on petals. With three cream shades and three glitter toppers you can mix and match for a personalized botanical look!

FingerPaints Pastel Rain April 2014 Collection #SallyBeauty

Update: These swatches were too good not to post. Thanks Lacquer Loon for letting us share them!

Enter to win the entire six piece collection. Complete the steps below:

Congratulations to our winner, Wendy Walters!

a Rafflecopter giveaway

Friday Fashion Poll

We’re running a #tbt contest on Instagram this month for Sally Beauty’s 50 Years of Beauty, and I’ve had a lot of fun digging through old albums looking for funny old photos to submit.

Some of mine brought up questions, like why did I love butterfly clips so much? Some were a little embarrassing/eye-opening when I realized that I have the same haircut now as I did most of elementary school. (Side part, long bob. Classic for a reason? I hope??) And some will never been seen by the public. Yikes!

Anyway, besides the long bob that I apparently keep going back to, I think the style I still love most is The Rachel. I wore that look all of 7th grade and 18 years later (gulp!), it remains one of my favorites. It breaks my heart a little when I read interviews with Jennifer Aniston and she says it’s one of her LEAST favorites, but I like to think that she’s just grumpy from talking about her hair for so many years. No one can hate something so cute. ;)

What about you? What old style did you love and wish would come back?

Let me know in the comments and don’t forget to post your #sallybeautytbt on Instagram this month!


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Tool Science Introduces Infrared Infusion Technology

This month, Tool Science® will be launching four new appliances that provide advanced infrared heat to the styling process. What are the benefits of the Infrared Infusion technology? Well, let’s take a closer look at what these appliances can do to help you achieve fabulous hair styles.

New! Tool Science Infrared styling products from #SallyBeauty


Tool Science® Infrared Flat Iron 1uses infrared infusion to distribute heat evenly and works to produce faster results. Meaning, your hair is straightened much quicker while infrared infusion heats the hair from the inside out causing much less damage to the surface of the hair. This results in gorgeously sleek and smooth straight hair.

Tool Science Infrared Straightening Iron #SallyBeauty

If you want glamorous frizz-free curls, try using the Tool Science® Infrared Curling Irons 1” and ¾”. These curling irons work very similar to the flat iron in this collection, they produce far infrared infusion which penetrates deeply into the hair shaft locking in moisture to reduce frizz and maximizing shine.

Tool Science Infrared Ceramic Tourmaline Curling Iron #SallyBeauty


The last but not least, the powerful 1875 watt Tool Science® Infrared Dryer has infrared ceramic-tourmaline built into the air outlet grill.  The heat flows through this grill to pick up infrared heat, then heat is infused into the core of the cuticle, not just the surface of the hair shaft for superior drying power.

Tool Science Infrared Hair Dryer


To sum it all up – Infrared Infusion technology delivers even heat distribution, minimizing heat damage and styling time more effectively than any other heating system!

Through the entire month of April, when you purchase any Tool Science® full size appliance (excludes Electric Brush), you get a FREE Tool Science® Mini Styling appliance of your choice! Remember, don’t wait, as this offer is available limited time only and while supplies last!



Highlighting and Contouring 101

Contouring is a makeup technique used to accentuate your best features while minimizing flaws. The light foundation makes features pop, while the darker makes them look smaller. Follow our steps to complete this look!

Highlighting and Contouring 101. How To Accentuate Your Best Features While Minimizing Flaws. #SallyBeauty


Products needed for this look:



1. Start with a clean face.

2. Using a foundation brush, apply the light shade of foundation in the following areas:

  • Under the eye
  • Above the brow
  • Down the bridge of nose
  • On Chin and Fore Head

3. Using a separate foundation brush, apply the darker shade of foundation to the following areas:

  • Outer perimeters of face
  • Under cheek bones
  • Sides of nose

4. Using the Duo Fibre, buff out darker areas using a circular motion. Buff the color along the hairline and past the jawline to diffuse any hard lines.

5. Use a sponge to blend the light areas into the dark. Rock the sponge back and forth where the 2 colors meet for a flawless finish.

6. Add blush and finish with translucent powder to set.





Our Favorite Spring Nail Shades

Spring is here and around our office we couldn’t be more excited. Soon we’ll be able to shed our jackets, see greener landscape out our windows and enjoy a patio lunch. There’s nothing like feeling refreshed.

I polled our the fabulous girls behind our website and social media team to find out how they’re rejuvenating their nail colors for these brighter days. Our favorite colors right now include some gold tints and pastel hues.

Our Favorite Spring Nail Shades #SallyBeauty Our staff picks (L to R): Stardust Blush, In A Lilly Bit, Thistle Do Nicely,
Spring In My Step, Amazon Amazoff, Luxe, Rockin’ Renaissance


“My obsession with all things rose gold this spring knows no limits, which is why I’m loving Stardust Blush from the FingerPaints Shredded Chromes collection. It hits all the musts on my list – the perfect shade, a sparkly finish and a fantastic formula.” – Lindsey, Social Media Manager


“Currently my favorite Spring color is China Glaze In A Lilly Bit. It’s a lighter shade of purple that’s almost neutral, but still pastel.” – Donna, Social Media Content Coordinator


“China Glaze Thistle Do Nicely has just the right amount of sweet coral to welcome spring, and a hint of fiery red to give winter the boot.  It’s the perfect accessory for any spring outfit without looking like a walking Easter egg.” – Kayla, eCommerce Merchandise Coordinator


“My current nail crush is OPI Amazon Amazoff – it’s the definition of a perfect teal with a hint of shimmer.  It adds a pop of color to my usual all black attire, and is a constant reminder of my Hawaiian vacation in a few months!” – Kirsten, eCommerce Site Merchandiser


“You can’t go wrong with Spring In My Step from the City Flourish Collection! The name itself gives a shout out to the season. It’s a great neutral color that complements nicely the bright hues I plan on donning this spring.”
Cami, Email Deployment Coordinator


“My go-to nail shade is Orly Naughty in the winter months. As the weather turns warmer and my wardrobe starts to include shades of coral and blue, I turn to Orly Luxe. This shimmery, warm, metallic shade is the perfect accent for the brighter shades of Spring.” – Shana, eCommerce Site Merchandise Manager


“I’m really into the nude colors this spring.  I love to pair them with FingerPaints Rockin’ Renaissance.  It’s a pale pink textured glitter that goes well with most nude colors or by itself.” – Susan, Sr. Search Marketing Manager


We want to see your Spring manis! What colors make your day brighter? Share a pic with us on Facebook, Twitter or Instagram.



Not Your Average Curl

Whether you’ve never been able to curl your hair, you need a quick curling solution to get out the door faster or you’re a stylist doing multiple curly dos… you have to try this iron. The Ion Titanium Auto-Rotating Curling Iron is not your average curler. It automatically creates effortless, beautiful, silky smooth wavy curls in just seconds.

This curler instantly heats up to 450°F and the titanium barrel provides constant even heat. The barrel is extra-long so it’s great for soft waves or tight curls. The buttons are bi-directional so you can alternate your curls easily (no awkward hand positions required!) This automatic curler is truly great. It’s so easy to curl the back of your hair and it provides consistent curls. I always wondered how girls had the time to curl their hair every day before work, now I know. See our tutorial below on how to create not so average wavy curls:

How to: Ion Titanium Auto-rotating Curling Iron

  1. Use the right button to curl the right side of  your head, and the left button for the other side.
  2. Begin by curling small sections of hair, leaving out the ends, for a natural look.
  3. Repeat around entire head until all of your hair is curled.
  4. Pour a small amount of Ion Oil-Free Glosser into your palm, and then rub between both hands.
  5. Scrunch the glosser into hair, starting in middle and working your way toward the ends.
  6. Finish off with a little hold from Ion Finishing Solutions Shaping Plus Spray.






Ion Color Brilliance Ammonia Free Permanent Color is here to amaze you!

IMG_3495I am so excited to announce that Ion Color Brilliance Ammonia Free Permanent Crème Hair Color is now available! This is, by far, the world’s most advanced formulation of ammonia free permanent crème hair color to date!

It is free from ammonia, ethyl alcohol, parabens, mineral oils, formaldehyde derivatives, silicones, fragrances and paraphenylenediamine (PPD). It features unrivaled Italian technology, which allows for deep penetration into the hair strand with significantly less damage. The line has 24 shades of 100% fade resistant permanent hair color with up to 3 levels of lift. The pH level dissipates throughout processing, locking in the microscopic color molecule. This results in intense, long-lasting shine

For Marisol, we created this soft, beautiful brunette look by weaving fine sections of hair, alternating 2 separate formulas. Formula #1 is 9AG+32 Volume Ammonia Free Developer at a ratio of 1:2.  Formula #2 is 7CV+32 Volume Ammonia Free Developer at a ratio also of 1:2.  We used diagonal sections, working from left ear to right ear.  For the soft, “money piece” up top, we foiled a few pieces against the part to create diffusion.

Marisol’s base color was then applied between the foils.  The base formula is 5CV+18 Volume Ammonia Free Developer at a ratio of 1:1.  We processed according to her texture and porosity.  End result? Fabulous, conditioned, glorious hair, made possible by Ion Color Brilliance Ammonia Free Permanent Crème Hair Color!

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Spring Break Must-Haves

0303144060One of my favorite times of year is when you get to shake off that drab winter feeling, and get ready for Spring Break. It’s a time were you get to relax, have fun and let go. I even relax when it comes to my hair care routine. Think about it…pools, beaches, fun in the sun, who has time for styling? Not to mention, when traveling you can’t bring everything with you, nor would you want to!

So here’s a quick list of my top products for effortless Spring Break styling.

Beyond the Zone Protein Cocktail  is a little drink for your hair, and a multi-purpose product. Use it as a detangler and conditioner after exposure to the pools or a day at the beach. For those of you who have fresh hue, spraying on this cocktail before exposure to chlorine will keep the pool from leaving your hair that dreaded eerie, green shade.


Beyond the Zone’s The Scruncher combines a 3-in-1 use which makes it perfect for saving space in your bag.  To use, you can spray on hair to scrunch, before braiding for undone beach waves, or as a spritz for fly-aways and messy ponytails.

Had a fun night with no time to spare on your hair the next day? No problem, just use Beyond the Zone’s Fresh Fix to quickly refresh, restyle, and add shine and softness to last night’s look. This is my little secret weapon for quick styling on-the-go. No one will ever know it was effortless!

Happy Spring Break 2014!


Blond Brilliance Hair Lightening Kit by BLNBRL
Blond Brilliance Spray-In Lightener by BLNBRL
Blond Brilliance Spray-In Heat Activated Lightener by BLNBRL
Blond Brilliance Express Nine Lightener by BLNBRL
Blond Brilliance Ammonia Free Ombre Kit by BLNBRL
Blond Brilliance Oil Creme Infusion Developer 5 Volume by BLNBRL
Blond Brilliance Oil Creme Infusion Developer 15 Volume by BLNBRL
Blond Brilliance Oil Creme Infusion Developer 25 Volume by BLNBRL
Blond Brilliance Oil Creme Infusion Developer 35 Volume by BLNBRL
Proclaim Coconut Oil Anti-Breakage Shampoo by PROCLM
Proclaim Coconut Oil Anti-Breakage Conditioner by PROCLM
Proclaim Coconut & Macadamia Nut Oil Hand & Body Lotion by PROCLM
Proclaim 100 Percent Coconut Oil by PROCLM
Beyond The Zone Protein Cocktail by BTZ
Beyond The Zone The Scruncher by BTZ
Beyond the Zone Fresh Fix Hair Refresher Spray by BTZ